What Is Logo Rank?
Logo Rank is an AI-powered system that analyzes logo designs based on three main criteria: uniqueness, legibility, and color/contrast. The system is trained on a massive library of over 1 million logos to provide designers with tips and ideas and can even identify if stock icons have inspired a logo. Uniqueness is measured by how visually distinct the logo is from common shapes and stock images. Legibility is assessed by the strength and clarity of the logo’s silhouette, ensuring it can be recognized at various resolutions and on mobile devices.
Color/contrast is evaluated based on how well the color scheme draws attention to the brand and aligns with color psychology principles. While these metrics serve as valuable guidelines for logo design, Logo Rank recognizes that human judgment is still a crucial factor in creating genuinely exceptional logos.
